‘Avengers: Doomsday’ Including the Original X-Men ‘Just Felt Right,’ Says Kevin Feige: It’s a ‘Fun Way to Culminate’ 25 Years
Kevin Feige is celebrating 25 years of Marvel history by going back to the beginning. The Marvel Studios president, who was an associate producer on the 2000s “X-Men,” is introducing several of the original characters — including James Marsden’s Cyclops, Rebecca Romijn’s Mystique
The news that Marvel is bringing back original X-Men characters in "Avengers: Doomsday" has significant implications for the music industry, particularly in terms of soundtrack opportunities. With the return of classic characters, there's potential for nostalgic soundtracks that incorporate music from the early 2000s, a period that saw the rise of emo, pop-punk, and alternative rock. This could be a clever marketing move, tapping into the nostalgia of fans who grew up with the X-Men franchise and these music genres.
The inclusion of original X-Men characters also speaks to the growing trend of legacy sequels and reboots in Hollywood. As the film industry continues to mine its archives for familiar intellectual property, music plays a crucial role in reimagining and rebranding these iconic stories. For Marvel, the challenge will be finding a soundtrack that appeals to both old and new fans, balancing nostalgia with contemporary musical tastes. With 25 years of Marvel history to draw from, the possibilities for soundtracks and musical tie-ins are vast.
As the Marvel Cinematic Universe continues to expand, it's worth watching how the studio approaches music licensing and artist collaborations. Will they partner with artists who were popular during the original X-Men era, or will they opt for newer talent to appeal to a younger audience? One thing is certain: the intersection of music and Marvel will remain a key aspect of the franchise's success. Keep an eye on future Marvel projects, including the highly anticipated "Avengers: Secret Wars," to see how the studio continues to leverage music to drive engagement and excitement.
Originally reported by variety.com. MusicNewsletter adds analysis for culture, style & media readers.